Friday, June 1, 2012

Facebook's "Promoted Posts"




In January 2012 we launched “Thank A Soldier” facebook and the interaction was great, the numbers were spreading fast and posts were getting lots of shares.  Basically anyone who didn’t click “Hide updates by Thank A Soldier” were seeing all our posts.



For example the photo above had over 800 shares & 900 likes and reached 127,000 people.  Then on Monday May 28th Facebook put in to place their “Promoted Posts” and whenever we post something we get the number of people it reached and a message saying the following.



So 66,000+ people have joined “Thank A Soldier” to show the men and women who serve our countries gratitude and in order for me to reach all of them I have to pay $500 each time?  In the last few months on Thank A Soldier I have posted 598 photos, & roughly 1000 status updates if I were to pay Facebook for those updates & photos to reach every member of this page that would cost us $799,000.
Being that our website does not take donations or have sponsors of any kind I don’t know about you but that’s a little ridiculous.

I will continue to post the same way we have always been but wanted to show everyone what Facebook is trying to do.  Note Facebook can place advertisements all over our “Thank A Soldier” page and make money from it but it seems they want more.

If you hover the mouse over the like button and make sure "SHOW IN NEWSFEED" is selected, you should get all of our updates
If you would like to send Facebook a message about how ridiculous this is feel free to send Mark Zuckerberg a message on Facebook.




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